IAB's 2020 report showcases the rise of Connected-TV as a productive advertising medium, and the tools associated to using it successfully. ...

Connected-Stories partners up with 4A’s launching a free to access initiative for 4A’s members agencies. Connected-Stories will make its platform and team available for free to help 4A’s agencies members restart after COVID-19 and enhance the quality of their proposals to clients while cutting on content production costs. This exclusive...

Omnicom Media Group Italy partners with Connected-Stories to enhance its data-driven offer with the startup’s creative management platform. Through this partnership, Omnicom Media Group, widely nowned for the use of data and audiences in all advertising strategy and planning processes, confirms the increasing importance of personalized content, thus closing the gap between media and creative strategy. « Historical moments like one...

Through the integration between Connected-Stories and Demand-Side Platforms, advertisers can leverage the highest levels of personalization, while streamlining management of dynamic contents....

The main objective of our platform is to reach a level of dynamic personalization such as to significantly increase the effectiveness of the advertising video campaigns...

With working remotely being the new normal, facilitating creative setup and ads monitoring is essential...

Apple shed light on its policy on cross-site tracking prevention last week ...

In May 2019 the French banking group Crédit Agricole promoted an interactive video campaign to make its loan services better known among its Italian clients. The interactive campaign was created by Havas Media in collaboration with Connected-Stories platform to help Crédit Agricole creating more engagement among its Italian users as...

For Ikea’s latest video advertising strategy (May - July 2019), Wavemaker chose Connected-Stories as its technology ...

The two solutions were implemented by...