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Tag: AI

Google Cloud Next ‘25: AI-powered Marketing – Google Cloud & Startup Secrets

At Connected-Stories, our mission is simple: help brands build authentic connections with their audiences by transforming the creative workflow. Our platform integrates Generative and Predictive AI enabling marketing and creative teams to deliver dynamic, personalized content at scale, across all channels and contexts. This year we had the honor...

Generative AI and the Power of Creative Storytelling in Advertising

By Tommaso Vaccarella Generative AI and the Power of Creative Storytelling in Advertising An activity of telling or writing stories with different narratives and visuals, storytelling plays a large part in connecting with consumers. In the advertising world, creative teams play important roles in creating connections between consumers and...